Welcome
I’m a seasoned wordsmith, award-winning blogger, marketer, and entrepreneur from Boroughbridge, North Yorkshire, UK. With a proven track record, I help businesses worldwide achieve their marketing goals and content requirements. My services include copywriting, blog writing, business writing, email marketing, social media management, and marketing consultancy. Explore my professional journey below.
Early career
I started out in business administration before transitioning to a marketing career. My initial roles as a Marketing Assistant in the FMCG and manufacturing industries laid a strong foundation. During this period, I achieved my CIM qualification and honed my skills in developing branded materials, including brochures, flyers, and adverts, as well as conducting competitor analysis.
Stepping up in the marketing world
In 2003, I advanced to a Marketing Executive position within an education-focused public sector organisation. Here, I spearheaded numerous marketing campaigns promoting school leadership training. My responsibilities encompassed creating, implementing, and evaluating comprehensive marketing plans. This role marked a significant milestone in my marketing career.
Transition to event management
Within the same organisation, I transitioned to event management, orchestrating large-scale conferences and exhibitions for school leaders. My attention to detail and commitment to excellence were paramount. This role involved collaboration with key influencers, including board members, celebrity speakers, and Members of Parliament. It was an invaluable experience in professional responsibility and quality delivery.
Blogging and influencing
In 2010, during my maternity leave, I discovered the world of blogging. Passionate about writing and intrigued by the potential of making money online, I launched a personal finance blog. This venture proved transformative, enabling me to master WordPress web design, social media strategy, eBook publishing, and Search Engine Optimization (SEO). My blog’s success earned me the title of 2016 Money Blogger of the Year and opened doors to new opportunities.
Becoming a freelance marketing professional
The success of my blog led to requests from companies seeking my expertise in personal finance content. This paved the way for a broader scope of services, including content creation on various topics, social media management, and comprehensive marketing solutions. Today, I offer small businesses a one-stop marketing solution tailored to their unique needs.
Partner with me
Whether you’re just looking to enhance your content strategy or need to design a marketing strategy and implement all activity, I’m here to help. Let’s work together to achieve your business goals.
